Choosing the right roof to highlight a home's architectural style is an investment that pays off. Photo from Metal Roofing Alliance.

In a Hot Housing Market, Maximizing Curb Appeal Starts Right at the Top

May 31, 2019

PORTLAND, OR — It plays a major role in a home’s curb appeal, yet surprisingly, it’s often the area most overlooked by homeowners.

There’s no doubt that a solid roof is key for resell value and home protection. But experts say roofs are vastly under-appreciated for their ability to enhance a home’s architectural style and appearance.

Another trap that can trip up homeowners is falling for a certain roof style that may not perform well in their particular region. For example, the look of wood shakes is popular in the West, yet roofs made with wood are the least practical choice when it comes to standing up to heavy rainfall and snow, and in hot seasons, protecting against dangers such as wildfire.

These factors are a big reason why metal roofs have become increasingly popular. Metal roofs are available in a wide range of colors and design options that can mimic slate, clay tile and even wood shakes and asphalt but can also deliver maximum long-term, low maintenance performance and protection.

For more information on choosing the right roof for today's most popular architectural styles and to see how your home would look with a metal roof with the Metal Roofing Alliance’s online visualizer, visit

About Metal Roofing Alliance (MRA)

Representing metal roofing manufacturers in the United States and Canada, the Metal Roofing Alliance was formed in 1998 as a nonprofit organization to help educate consumers about the many benefits of metal roofs. The main objective of MRA is to increase awareness of the beauty, durability and money-saving advantages of quality metal roofs among homeowners, as well as to provide support for metal roofing businesses and contractors. For more information, visit MRA


Darcie Meihoff
Metal Roofing Alliance
Tel: 971.998.3782